At BNP Paribas Real Estate, our four core values guide our long-term strategy, our recruitment policy, and how we approach day-to-day work. We believe these core values are essential to succeeding in our mission to pioneer the transformations shaping the city of tomorrow.


Innovation - being creative and proactive in the solutions provided to clients

Our ambition is to use new working practices and digitisation to provide clients with the best solutions for an ever-evolving world. This translates into a deep commitment to working closely with innovation partners and incorporating Open Innovation processes into our work culture. As part of our vision and strategy for real estate, we constantly strive to anticipate new innovative solutions and technologies for our clients, such as Data & Analytics support, BIM (Building Information Modelling), and incorporating the Internet of Service into buildings.

Proximity - understanding the specific characteristics of each market in order to tailor our approach and our services

Real estate strategies may be increasingly global, but solutions remain local. Our 5,4000 real estate professionals in 24 different countries are committed to providing clients with local real estate expertise based on their deep understanding of market needs and access to local-level research and analysis.

Expertise - making the right choices and creating value in every aspect of real estate

BNP Paribas Real Estate is committed to developing and delivering the highest level of expertise across its full range of services to best manage the lifecycle of real estate projects. Our commitment to expertise has one simple end goal: delivering clients the highest quality bespoke solutions that best respond to their needs.

Responsibility - carrying out our activities in line with our values and sharing them with clients

At BNP Paribas Real Estate, we are interested in not only developing property but also creating meaningful, long-term relationships with our clients. We value the trust clients have in us, and are committed to upholding this trust. We strive to implement the highest ethical standards and comply with the strictest international building and environmental codes. We believe that the buildings of the future create sustainable cities, thereby promoting economic, environmental, social and civic wellbeing. As a pioneer of sustainable real estate, we are the first developer with an eco-supplier charter and provide systematic certification for our low-energy buildings.

We are committed to fostering a company culture in which each employee incorporates these four core values into everything they do.